Parking Panda, the leading U.S. on-demand parking app, has announced its first international expansion into Canada by introducing guaranteed parking reservations to Toronto drivers. For the first time ever, Canadian city drivers and sports fans can book hassle-free parking and outsmart the crowd with third-party parking reservations at over 20 partner parking lots and garages. Parking Panda is furthering its North American presence alongside its partnership announcement with the Maple Leaf Sports & Entertainment (MLSE), Canada’s preeminent leader in delivering top quality sport and entertainment experiences.
Source: Parking Panda Launches in Canada, Expands North American Presence through Partnership with Maple
Ad blocking has been common for several years, but it’s increasing exponentially, and setting its sights on mobile. This is a problem for the Internet.
Source: Ad Blocking Software Has Mobile Browsing In Its Crosshairs
It’s often nothing to do with the quality of the core product – we can all think of great apps that never got off the ground after all. It’s not even down to acquisition numbers: far too many mobile businesses spend shocking amounts of budget on new users who are – quite literally – here today and gone tomorrow. Nope, what really counts is getting users engaged, and driving true retention and revenue from those users over time.
Source: 7 Habits of highly effective mobile marketing campaigns | The Drum
Across all industries and segments, global and national brands are spending more time on researching, studying, and implementing mobile marketing strategies. From mobile advertising and mobile wallets to mobile sales mechanisms and reward-based mobile advertising, executives are realizing the current benefits and planning for the future opportunities mobile has in […]
Source: Mobile In Mind: Thoughts On The Present And Future Of Mobile Marketing
Want to know the key mobile statistics that will help you become a better marketer? Columnist Aaron Strout digs into the numbers that matter.
Source: 13 Mobile Marketing Stats You Need To Know
Yes, Google wants to be a wireless carrier. Not to take the whole world by storm (yet), but to push the limits of what wireless carriers do. The latest possible perk? Service outside the US at no additional cost.
Source: Google’s Wireless Service Could Come With Free International Roaming
USA Technologies, a provider of wireless, cashless payment and M2M/IoT solutions, has just published data from its 2015 Cashless Knowledge Base Study.
Source: Cashless Payments Conquering Vending Machine Industry | Mobile Marketing Watch
London School of Marketing has published an opinion piece highlighting six ways that mobile technology is changing the digital marketing landscape. Citing industry research, backed by expert opinion, the article claims that mobile marketing is poised for further growth.
Source: Mobile marketing still in growth phase
Another great TV spot by the Canadian telecommunication company WIND Mobile. A simple yet powerful television commercial which has some humor and yet memorable and effective. Great job WIND Mobile. A great way to promote their Cross Canada $44 Phone Plan.
As we know after the birth of YouTube its really not a big deal to come up with creative ideas and create and share your video across the globe but to do something beautiful and to be able to demonstrate the key message has its value.
Check it our your self and be the judge. WIND Mobile TV Spot YouTube
Mobile marketing is here to stay; businesses across all possible niches are starting to implement mobile marketing strategies successfully. And they have compelling reasons to do so.